Popular Melbourne brewery announces closure
A popular brewery is going into liquidation and shutting down forever after it couldn’t scrape its way out of a financial black hole.
After years of brewing excellence, Deeds Brewing, a beloved Victorian establishment, has sadly announced its closure. The decision comes after exhaustive efforts to salvage the business, but unfortunately, the financial challenges proved insurmountable.
In a heartfelt message to their loyal following of 23,000, Deeds Brewing expressed the difficulty of this decision. The brewery, known for its independent spirit and award-winning creations, has been a fixture in Glen Iris, Melbourne, since 2012. With operations spanning brewing, distillery, canning, bottling, and a taproom, Deeds has been more than just a business; it's been a community hub.
The team at Deeds shared their profound sadness at the closure, acknowledging the dedication of their staff, who have become like family, and the unwavering support of their fans over the years.
As they prepare to shutter their doors, Deeds Brewery is offering customers a final opportunity to enjoy their brews with a generous 30% discount. They also reassured patrons that all existing orders would be fulfilled.
The announcement elicited an outpouring of support from the community, with messages of gratitude and well wishes flooding in from customers and local figures alike. Even amidst the sadness, there's a recognition of the legacy Deeds Brewing leaves behind and the impact it had on the craft beer scene in Australia.
While this chapter may be closing, the memories and friendships forged over pints of Deeds' finest will endure, marking a bittersweet farewell to an iconic establishment.